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E-commerce
Stabilizing an online store's catalog and fulfillment
Fast catalog growth had left an online store with duplicate listings, messy product data and order errors. We rebuilt the catalog and the workflows behind it.
Client: Growing online retailer
30%fewer order errors
Fasternew product listings
The challenge
As the catalog grew, so did the problems: duplicate and outdated listings, inconsistent product data and images, and a back end that couldn't keep up.
Catalog updates were slow and manual, the store, inventory and fulfillment didn't talk to each other well, and customer service spent more and more time fixing order mistakes.
What we did
- Rebuilt the catalog structure with consistent product data and tagging
- Set up automated inventory syncing
- Created templates for adding new products
- Improved store navigation, product categories and internal workflows
- Tightened fulfillment guidelines to prevent errors
The results
- 30% reduction in order errors
- Faster product listing and smoother fulfillment
- Happier customers and fewer support tickets
- Lower day-to-day operating costs
Facing something similar?
Tell us what's getting in the way. We'll tell you honestly whether we can help.
